Alan Lim, at the age of 22, founded his first company (Purelygadgets.co.uk) whilst still in full time education at the University of London and graduated with honours. Alan grew his online retail group to achieve annual turnover exceeding £30 million and employing over 80 staff in just 6 years without any external financing.
Under Alan’s management, the group has developed very close strategic partnerships with online retailing’s big-hitters, service providers, and payment gateway providers such as Amazon, Google, Ebay, Paypal and Linkshare. In Europe, Purelygadgets is recognised as a major online retailer, with sales distribution across the whole of Europe. Purelygadgets recently won a highly commended and prestigious London Business Award for Best Marketing Company 2010.
Alan is widely recognised as an e-commerce expert, especially in the field of International Expansion. He has successfully engaged Skype in his most recent venture, ChatandVision, which has been awarded the contract to be Skype’s Global Merchant Partner to power Skype’s online store globally. This contract covers the sales, logistics and customer services for 75 countries and a user base of over 600 million. ChatandVision today offers over 50 currency options, 30 different payment options, and supports up to 15 languages in 75 countries.
Alan Lim is also an investor and a board member for Fireswirl.com, a Canadian listed company, which operates official websites for international brands in China. Their clients include Sony Ericsson, Nokia, Motorola, Clarks etc.