4 Reasons Why You Must Attend eTail Boston

eTail Boston is the perfect sized online and multi-channel retail event for you to meet your peers. Learn the latest trends, benchmark and return to the office with success stories. Perfectly placed in the year for you to set your strategy before holiday, take away their best practices and receive your highest sales numbers in Q4!

1. Putting Data First: Take a detailed look at how to best align your marketing channels by developing an accurate attribution model
2. Getting Back To Brand: Fully integrate your customer touch-points to reflect your brand and keep customers loyal
3. The Customer Experience Battle: Focus on the “What Else” you can offer in terms of your customer experience to differentiate your brand
4. Staying Focused On The Staples, While Being Progressive Using Emerging Technologies: Understand exactly which emerging technology strategy (social, mobile and tablets) work for your business

13+ Hours Of Retailer Networking

You’ve requested it, and we’re delivering! Meet all of your peers with dedicated retailer-only networking opportunities every single day of the event. That’s over 13 hours networking…more than ever before!

eTail Boston Is The Perfect Sized Event For You To Meet Your Retail Peers

• Give your holiday programs a jumpstart- leave with over 205 e-commerce tactics to gain your highest revenues ever in Q4
• More retail speakers than ever before means more take-aways, more networking and more benchmarking to maximize your most important holiday season!
• Brand new interactive session formats offer tactical tips for your business
• Receive Free one-on-one website critiques from leading innovators in retail
• Full days of content devoted to today’s hottest areas – social media and mobile and tablet commerce!

Read Reviews From Our Last eTail Show

"eTail West 2012 was a super show for us. 3 reasons for classifying this show as “super show” –

1. Number of retail attendees was 30%-40% higher than any other etail show that we have attended (and we have done “all etail shows” since Feb 2007!)
2. It’s difficult to beat etail in terms of the “quality”. All top tier retailers were there and many were in serious “buying mode”.
3. The organization of this show was immaculate – WBR team was always present when you needed them and they were always trying to help you have a successful show. That’s a big factor – “organizers want you to succeed.”
   - Udayan Bose, Founder & CEO, NetElixir Inc.

“I look forward to the Etail West Conference every year as a chance to network with my peers, stay up to date with emerging technologies, and share ideas and best practices with the best and brightest in online retail. Can’t wait for next year!”
- Dave Haber, Sr. Director, Marketing Communications & Social Media, Ice

Read more peer reviews