eTail East 2013

The ultimate goal: be smarter about your business and understand your customer’s needs to exceed them. Its not enough to simply “talk about” being customer-focused. You have to truly “be about” your customers to grow in today’s market. And that’s why eTail is here - to arm you with strategies to be customer-focused so you can capture market share. Key themes for eTail East 2013 include:

• Understand what technologies and sales channels will be game-changing for your business
• Become truly user-centric and think about the customer first: engrain a customer focus throughout your retail enterprise
• Manage, collect and harness data to provide actionable business intelligence and become an adaptive retail organization
• Get the most of out of your core marketing channels and optimize for growth

The “X Factor” to every conference experience is your peers interacting with you on a daily basis. eTail attendees come to the event to not only learn - but to meet each other. To find out what solutions you are using, and why. To figure out a way around an issue they’ve been struggling with. These interactions are the most valuable at an event- which is why we’ve put together multiple opportunities for you to make them, with more networking than ever before.

• The event content, format and speaker faculty were put together by months of research with retailers and steered by our retail Advisory Board of leading e-commerce and multi-channel executives
• eTail focuses on quality content not quantity
• eTail is the perfect size event for you to shop for solutions, network with retailers and leave with key learnings
• Over 85% of all eTail presentations are delivered by retailers, each offering a minimum of 4 tactical take-aways