eTail is dedicated to providing you with a maximum amount of industry information, keeping you abreast of all recent developments in the ecommerce space. Therefore, we are pleased to offer you access to several complimentary whitepapers and case studies from our event partners and sponsors. These resources will only be available for a limited time, so be sure to access them today!
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Doubleclick by Google Whitepaper
Sponsored by: Criteo
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2011 CMO Club Whitepaper
Sponsored by: BazaarVoice
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Integrated Service Case Study
Sponsored by: Inceptor
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Double Click Ad exchange Case Study
Sponsored by: TellApart
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Mobile Web Metrics Report 2011
Sponsored by: Net Biscuits
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Sheplers: Over 100 years of Smart Marketing
Sponsored by: MonetateSheplers has been in retail for over 100 years, accumulating a wealth of marketing and merchandising experience. The company now uses that experience to craft cutting-edge online retailing practices built around testing, targeting, and personalization of website content and features. Learn how Sheplers has put its ambitious online retailing plans into action to improve online revenue, customer acquisition, and other key metrics. The case studies show how Sheplers is winning with techniques like A/B testing, badging, curation, geo-location, and brand targeting.
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Managing Product Information: Retailers Perspective
Sponsored by: Riversand
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The Inside Track to Increased Loyalty and Spending
How In-Statement Rewards and Bill Analysis Are Transforming the Online Banking Experience
Sponsored by: BillShrink
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The Daily Deal: Differentiation via Data Strategy
Sponsored by: Relevate
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Retargeting with Dynamic Ads
Sponsored by: MediaFORGE
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Regression Analysis: Building A Weighted Metric with Web Analytics Data
Sponsored by: ROI Labs
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Making Technology Work For You: Leveraging the Mobile Web
Sponsored by: Aegis Mobile
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How Dynamic Site Acceleration Works
Sponsored by: AT&T
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Continuity Insights For Marketers
Sponsored by: Order Motion
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5 Reasons To Monitor Competitors' Pricing
Sponsored by: Ugam Solutions
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Data Is the New Black
Sponsored by: Acxiom
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The Six Gotchas: Common Misconceptions In Mobile Application Development
Sponsored by: Kony Solutions
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Ten Tips For Making Websites Stickier
Sponsored by: iPerceptions
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What Users Want From Mobile
Sponsored by: Compuware
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Mobile Paid Search: Dial Up Your Online Marketing Results
Sponsored by: The Search Agency
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IP Geolocation: A Valuable Weapon to Fight Online Card-Not-Present Payment Fraud
Sponsored by: Quova
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PCI Compliant Cloud Architecture
Sponsored by: Savvis
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Powerful Remarketing at Scale
Sponsored by: buysight, inc.
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How To: Six+ Steps to a Better Brand Online; Whitepaper: The Evolution of Digital Marketing; Case Study: Drive E-Commerce Sales
Sponsored by: AOL
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The Right Fan for Your Brand EdgeRank is Everything
Score to see how you are doing
Sponsored by: LoudDoor
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A Retailers Guide to F-Commerce: Selling to People Where They Are Anyway – On Facebook!
Sponsored by: zmags
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Emerging Trends in E-Commerce
Sponsored by: iCongo
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Product Driven Paid Search: Campaign Execution Considerations for eRetailers
Sponsored by: Mercent
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Fresh Ideas To Turbo Charge Your Online Marketing Program This Holiday Season
Sponsored by: NetElixir
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Social Commerce: 10 reasons to act now before it's too late!
Sponsored by: Social Annex
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Bricks and Mobile: A Retailer's Guide to the In-store Mobile Experience
Sponsored by: 5th Finger
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Focusing on Intent: A Radically New Approach to Solving the Challenges of Paid Search in Internet Retail
Sponsored by: Adchemy
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New School Marketing: The cross-channel lifecycle marketing approach.
Sponsored by: Responsys
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RFM Analysis: The Key to Understanding Customer Buying Behavior
Sponsored by: Windsor Circle
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How Social Media Can Negatively Impact Retention and What to Do About It
Sponsored by: SPi Global
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