February 22 - 25, 2011
JW Marriott Desert Springs, Palm Desert, CA

Presentations

Bill Bass, President, Charming Direct, Charming Shoppes

Keynote: Continuing Your Growth Path In Today’s Economy

    

Shea Beck, Online Marketing Manager, Skymall

Increasing Conversion Drastically Based On True 1 To 1 Email Personalization Using Analytics

    

Amie Becton Ray, Senior Manager, Direct Marketing, National Hockey League

Simple Segmentation Strategies: Integrating Your Customer Data Into Your Email Campaign Segmentation To Increase ROI

    

Jason Bertrand, Manager of Online Campaigns, Under Armour & Rob Walter, Channel Advisor

Keynote: A Lesson On The Online Marketing Strategy, Triumphs And Trials Of Under Armour

    

Tim Callan, VP Marketing, SSL, Verisign & Vibhav Prasad, Vice President of Online Marketing, 1-800-Flowers.com

How Trust Indicators Can Improve Online Conversions

    

Robert Cell, President & CEO, MyBuys

Getting Personal in 2010

    

Bob Holden, VP North American Singles, eHarmony

Effectively Leveraging Customer Feedback To Drive Innovation And Improve User Experiences


    

Don Cohen, Managing Partner, Tool King, LLC

Managing and Winning Through Challenging Times

    

Marissa Colwell, Director of Media, Improvement Direct

Enriching The Consumer Brand Experience While Keeping Costs Low

    

Eoin Comerford, VP Marketing, Moosejaw & Jamey Maki, Director of eCommerce & Online Experience, Golfsmith

Panel Discussion: Cost-Effective Innovations In Social Media That Drive Sales

    

Michael Cooper, VP Specialty Channels, Home Depot

Enhancing The User Experience In Multi-Channel Retailing

    

Rahmon Coupe, CEO, YourAmigo

Opening Remarks –A CEO’s Perspective on Search

    

Nathan Decker, Sr. Director of E-Commerce, Evogear

Kick Off Session! Product Ratings And Reviews

    

Mark Deruyter, Senior Manager of Customer Acquisition – Internet Advertising, Musician’s Friend

Dodging Pitfalls On Your Way To Success Within A Multi-Channel Marketing Environment

    

Paul Elliott, Partner Acquisition Marketing, Rosetta

Opening Remarks: Preparing for Business as unUsual

    

Larry Freed, President and CEO, ForeSee Results

Keynote: What Influenced Consumers’ Satisfaction And Purchase Behavior In The 2009 Holiday Season

    

Leisa Glispy, Director Global E-Commerce, Waterford Wedgwood Royal Doulton

Creating A Social Media Framework Within Your Organization

    

Braden Hoeppner, Director of Web Sales, Coastal Contacts

Leveraging Analytics To Get Your Customers Through The Check-Out Process

    

Viktoria Kanevsky, Internet Marketing/E-Commerce Director, Ed Hardy

15 Ways To Increase Your Profit Without Increasing Your Budget – Post-Recession Internet Marketing Tips And Tricks

    

Jack Kiefer, President and CEO, Babyage

Interactive Workshop: Moving From Marketing 1.0 to 2.0: A Marketer’s Handbook For Online Retail

    

Matthew Kritzer, Director of E-Commerce, L’Occitane

Customizing Email Campaigns To Target Customers Based On Browsing Behavior And Tendency To Purchase


    

John Lazarchic, VP E-Commerce, Petco

Multi-Channel Management – Creating A Consistent Cross-Channel Shopping Experience

    

Jamey Maki, Director of eCommerce & Online Experience, Golfsmith

Driving Sales And Interaction With Social Media


    

Frank Malsbenden, VP/GM, Vision Retailing

Using Social Media Outlets As A Template To Create A New Customer Experience On Your Website

    

Jason Miller, CTO, Motorcycle Superstore

Using Onsite Tools And Search To Improve SEO For Your Retail Business

    

Kelly O’Neill, eCommerce Marketing Director, ATG

Mobile - The Heart Of The New Cross Channel Retail Opportunity

    

Mike Ricci, Vice President Mobile Practice Leader, Merkle & Rich Fleck, Vice President, Strategic Services, Merkle

Integrate Social And Mobile Marketing To Drive Customer Engagement

    

Ron Rogowski, Principal Analyst, Forrester

Kick Off Interactive Workshop: How Your Brand Can Succeed Online: Communicating And Delivering Value In Your Retail Enterprise


    

Jean-Yves Sabot, VP, Retail Group, Epsilon & Morlee Griswold, Catalog Development Consultant

Data-Driven Strategies To Improve The Customer Experience And Grow Sales


    

Joe Skorupa, Group Editor-In-Chief, RIS News

Exclusive eTail Preview: 2010 M-Commerce Study

    

Morgan Stewart, Director Research & Strategy, ExactTarget

Email Plus: Thinking Beyond The Inbox


    

Kara Trivunovic, Sr. Director of Strategic Services, StrongMail Systems

Leveraging Email And Social Media To Drive New Customer Acquisition

    

Jason Roussos, President/COO, Living Direct, Inc

Corporate Core Values / Beliefs: Why Communication And Reinforcement Is Key In Corporate Growth Strategy

    

Meyar Sheik, CEO, Certona

Multi-Channel Personalized Product Recommendations: Identifying Quick Wins And Quantifying The Value For Multi-Channel Retailers