February 22 - 25, 2011
JW Marriott Desert Springs, Palm Desert, CA

Sonia Meisenheimer is an in-the-trenches online marketer with nearly ten years of experience. Her career path started at Microsoft,s MSN and is rich with a range of ecommerce experiences. She has sold everything from salary data to horoscopes, advertising to consumer packaged goods and travel to event tickets. Sonia is now the online and mobile marketing strategist for tampabay.com, The St. Petersburg Times & Politifact.com, winner of a 2009 Pulitzer Prize.

Focus Group of One ™ is a method of experiential observation applied to better understand the consumer behavior that drives successful online marketing.

Twitter: meisenheimer_s
Email: sonia@soniameisenheimer.com