| 11.00 |
Registration |
|
| 12:00 |
Welcoming Remarks
Lori Holden Executive, Director Luxury, Interactive 2008
|
|
| 12:05 |
Executive Lunch And Chairperson Remarks |
|
| 12:45 |
Opening Keynote Panel Discussion: Developing An Efficient Online Strategy That Grows Your Luxury Business Across Channels
Mary Senin, Corporate Director of E-Commerce Marketing, The Ritz-Carlton Hotel Company
Lucy Yi, Sr. Manager Internet Marketing, Coach
Misty Locke, President, Range Online Media
|
|
| 1:30 |
Experiental Marketing: Creating A Destination For Your Customers In The Online Channel
Chris Parr, Consumer Marketing Manager, Sub-Zero/Wolf
|
|
| 2:15 |
Afternoon Tea & Refreshment Break |
|
| 2:40 |
eCommerce Innovations And Strategies Executive Roundtable Discussions
Table 1: Leveraging Personalization Strategies To Drive More Relevant,
Engaging And Effective Merchandising Campaigns
Kelly O’Neill, Director of Product Marketing, ATG
Table 2: Protecting Companies And Their Brands In The Face Of An Ever-
Changing Landscape Of Illicit Online Activity And Preventing Online Fraud
By Implementing A Holistic Approach To Online Risk Management
Kevin Joy, Vice President, BD-BrandProtect
Table 3: TBD
Table 4: TBD
Table 5: TBD
Table 6: TBD
Each table last approx. 20 minutes |
|
| 4:45 |
The Intersection Of Best Practices In Internet Marketing And The Luxury Sector
Greg Shove, CEO and Founder, Halogen Guide |
|
| 5:30 |
Interactive Q&A Session And Speaker Wrap-Up/ Grand Opening Of The Luxury Interactive Brand Partnering Pavilion |
|
| 6:30 |
Luxury Interactive 2008 Opening Night Reception Hosted By Google |
|
© 2006 WBR. All rights reserved. 
