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“The conference provided us with quality presentations and with good opportunities to network...” Vladimir Velednitsk, Director, Vendor Management, Pfizer, Inc.

PharmaForce 2009

Optimize Your Sales and Marketing Model Through A Customer-Centric Approach While Remaining Compliant

Every year, PharmaForce brings together over 250 pharma and biotech executives to network, learn and solve the most pressing issues facing the industry. For 2009, attend enhanced peer to peer networking opportunities, sit down with leaders in Pharma in the Focus Day Workshops and build relationships with the crème of the crop from both pharma sales and marketing in our VP Think Tank.

Maximize The Efficiency And Productivity Of Your Sales Force By Learning Innovative Profit-Driven Strategies From Large & Small Pharma And Biotech Thought Leaders. Here Is A Snapshot Of Key Themes For PharmaForce 2009:

  • Understand how to develop customer-centric approaches that resonate with your customers
  • Maximize your current budget and resources
  • Identify the best promotional mix (non-rep and rep promotions)using analysis and measurement strategies
  • Create collaborative relationships between sales and marketing, from product inception to promotion
  • Develop sustainable business models for the long-term

Advisory Board PharmaForce 2009

PharmaForce works for you because it is developed by you! To make the 2009 event even bigger and better, we sat down with several key attendees to discuss their feedback, market issues they face and the progress they’d like to see on this year’s program. The 2009 Board consists of:
  • Mike Howe, National Sales Director, Respiratory/Pediatric Business Unit, UCB
  • Jeremy Jaggi, Director, Sensipar Marketing, Strategy & Segments, Nephrology Business Unit, Amgen
  • Chris Dowd, Former Vice President-Sales, Allergan Urologics
  • Jerry McLaughlin, Vice President, Commercial Operations, NuPathe
  • Don Hribek, Vice President, Sales, Endocrinology, EMD Serono, Inc
  • Thibault Desmarest, Director Sales & Marketing Excellence, Sanofi-Aventis U.S.
  • Jeff Robertson, AVP Sales Planning and Insights, Wyeth
Click here for a free download of the Roundtable Discussion with past Pharma Force advisors

Monday, October 5: Focus Day Workshops

Focus on your most sensitive challenges in a non-competitive environment with pharma peers. Benchmark and deep dive into specific challenges you are facing today by attending these hands-on interactive sessions:
  • New Measures And New Metrics In The Changing Pharmaceutical Environment
  • Turning competitors into colleagues: Harmonizing Incentive plans doesn’t have to be painful