Lead Sponsors
Aptilon enables pharmaceutical, biotech and medical device companies to effectively reach and interact with physicians via the Internet through its innovative AxcelRx Live video detailing (with company reps), virtual programs, e-Sampling, peer selling and other sales and marketing programs. Leading healthcare companies have adopted Aptilon's “Sales Force of the Future” model, driving tens of thousands of high-quality rep-physician interactions averaging eight to 10 minutes in length. Aptilon provides the infrastructure necessary for sales representatives to build physician awareness, understanding and preference during all stages of a products life cycle, from pre-launch education through end stage support.
Cegedim Dendrite is the life sciences industry’s leading provider of Customer Relationship Management (CRM) solutions. The company also provides sales, marketing and regulatory compliance solutions in more than 80 countries. In response to the current demands of the industry, the latest version of the company’s flagship CRM product, Mobile Intelligence™, includes Key Opinion Leader (KOL) and Key Account Management (KAM) functionality, and can be deployed on-premises or via Software-as-a-Service (SaaS).
Netezza is the global leader in data warehouse and analytic appliances that dramatically simplify high-performance analytics for business users across the extended enterprise, delivering significant competitive and operational advantage in today's information-intensive marketplaces. The Netezza family of appliances brings appliance simplicity to a broad range of complex data warehouse and analytic challenges. Customers who have realized the benefits of Netezza appliances include Ingenix, Marshfield Clinic, Blue Cross & Blue Shields of Massachusetts, Premier, Shire, United Health Group and Wolters Kluwer Health. Based in Marlborough, Mass., Netezza has offices in Washington, DC, the United Kingdom, Europe and the Asia Pacific region.
For more than 30 years,
SAS software solutions have assured accurate, consistent and reliable analysis of business information across all major industries. SAS delivers unique customer insights that can execute more efficient sales and marketing strategies. SAS extends well beyond simple reporting and query capabilities to help you make better decisions. Our integrated suite of analytics software – including data mining, forecasting and optimization – is unmatched in the Pharmaceutical industry.
With SAS, you can predict what’s likely to happen in the future and answer key questions such as:
- How do we optimize the ROI across the sales force?
- How should we allocate funding across marketing channels to optimize ROI?
- Which physicians should we target? At what frequency? Through which Channels?
- How can we predict physician prescribing behavior and its potential impact on our market share or growth?
- How do I accurately forecast market demand for my portfolio?
Symphony Metreo Pharma brings the assets and capabilities of the $3B Symphony Technology Group to the pharmaceutical industry. Symphony solutions have been successfully deployed for over a decade in numerous Fortune 100 companies, with unique expertise in large data applications and sophisticated analytics. Symphony Metreo proprietary technologies can develop new solutions in a fraction of the time of traditional approaches, literally weeks vs. months, with greater flexibility and lower costs.
Over 25 years,
ZS Associates has helped clients in more than 70 countries measurably improve their sales and marketing results, with our comprehensive expertise in sales and marketing consulting, capability building, and outsourcing.
We work closely with our clients to develop—and implement—sales and marketing strategies at both large-scale and issue-specific levels; to build their critical sales and marketing capabilities; and to provide cost-effective outsourcing for sales and marketing operations. ZS has more than 1,000 professionals serving clients from 17 offices worldwide, with a deep and long-standing emphasis on the healthcare sector.
Workshop Sponsors
CSL specialize in solutions for the Pharmaceutical, Biotech and Animal Health sectors. CSL solutions are built from the ground up to service this specialized sector, not adapted from other less optimized solutions in other verticals. CSL’s experienced staff know your markets and terminology.
CSL are a Global Solutions provider with solutions deployed on 3 continents with an infrastructure to support your Information need around the world. Solutions are available in any language or character set. We are a dynamic customer focused company that can respond quickly to your individual needs.
Operating in more than 100 countries, IMS Health is the world’s leading provider of market intelligence to the pharmaceutical and healthcare industries. With $2.3 billion in 2008 revenue and more than 50 years of industry experience, IMS offers leading-edge market intelligence products and services that are integral to clients’ day-to-day operations, including product and portfolio capabilities; commercial effectiveness innovations; managed care and consumer health offerings; and consulting and services solutions that improve productivity and delivery of quality healthcare worldwide.
Panel Sponsors
Campbell Alliance is the leading management consulting firm specializing in the pharmaceutical and biotechnology industry. The firm's clients include most of the world's top-20 pharmaceutical companies, as well as numerous emerging and midsize firms. Campbell Alliance is organized into practice areas, each specializing in a critical industry function: Brand Management, Business Development, Clinical Development, Managed Markets, Sales, and Trade and Distribution. From its locations in Raleigh, NC, Parsippany, NJ, Los Angeles, San Francisco, Chicago, Boston, Philadelphia, New York City, Atlanta, and London, the firm serves clients throughout North America, Europe, and Japan. For more information on Campbell Alliance, please visit http://www.campbellalliance.com.
Operating in more than 100 countries, IMS Health is the world’s leading provider of market intelligence to the pharmaceutical and healthcare industries. With $2.3 billion in 2008 revenue and more than 50 years of industry experience, IMS offers leading-edge market intelligence products and services that are integral to clients’ day-to-day operations, including product and portfolio capabilities; commercial effectiveness innovations; managed care and consumer health offerings; and consulting and services solutions that improve productivity and delivery of quality healthcare worldwide.
Kalido delivers solutions, such as sales and marketing analytics for pharmaceutical companies, designed to turn bad data into meaningful business information. Developed through years of successful best practice implementations, Kalido’s robust, business-model-driven information management engine governs data across the enterprise and automatically feeds information to industry-standard BI platforms.
Kalido software is implemented at over 250 locations in more than 100 countries with market-leading companies.
In today's dynamic market, biopharmaceutical companies face many performance challenges that are driven by diverse factors such as competitors' activities (uncontrolled - difficult to detect), field execution, representative effectiveness, messaging, access to physicians or formulary changes. Such performance issues or opportunities often go undiscovered until it is too late to avoid threats or take advantage of opportunities. They are typically emerging in different segments across different sales regions, triggering a local response even though they may indicate a more macro level or strategic issue.
Verix pioneered the concept of active dashboards with automated analytics to address the need to facilitate dynamic awareness and focused execution. Verix's sales and marketing performance management and analytics reduces the time that is spent on analyzing the data and reports. VERIX simplifies analytics by automatically exposing what business managers have to know; extracting key findings and facts from the data and connecting these facts to a story with a context, so that business users can focus on execution and value creation. The Verix analysis platform uses sophisticated algorithms and statistical analysis combined with compounded business metrics to find these insights and provide a better understanding of the drivers of performance, business opportunity and threats.
VP Think Tank Host
Wolters Kluwer Health is the source for traditional physician-level informatics, next generation patient-level longitudinal information, and critical objective advisory information to most effectively assist pharmaceutical and biopharmaceutical manufacturers in making decisions and recommendations with confidence. Unique market view, technical expertise and operating knowledge with pharmacies, payers, physicians and patients enable Wolters Kluwer Health to offer real competitive advantages through our products and services. We deliver critical advice, direction, training, and commitment to the customer’s needs and challenges before, during and after the sale.
Premium Booth Sponsors
BioPath Consulting is an innovative company leading
the charge to transform your sales force into an elite
team vital to survival in this rapidly changing market
environment. We specialize in providing your sales force
with essential, cutting edge scientific and clinical training and education.
BioPath Consulting consists of highly qualified M.D.s and Ph.D.s with decades of combined pharmaceutical, scientific, clinical, research, and teaching
experience and expertise in a broad range of therapeutic areas. We will work
closely with your company to customize each training to compliment and
greatly increase the effectiveness of your current sales model. We provide
your sales force with unparalleled scientific and clinical training guaranteed to:
- Increase physician satisfaction
- Increase face-time during office visits
- Increase quality of face-time
- Increase patient benefit
- Increase ROI
If improving the effectiveness and efficiency of your sales force is your goal, then BioPath Consulting is your solution.
PeopleMetrics Rx (www.pm-rx.com) is pioneering the field of Physician Engagement Management (PEM). PEM enables pharmaceutical & biotechnology companies to use physician feedback on their experiences with individual sales reps to maximize the effectiveness of their sales force. The result is stronger, deeper relationships with high prescribing physicians. Our PEM solution combines thought leadership and proprietary technology with deep research expertise. The result is a next-generation alternative to sales force effectiveness research:
- Instead of "sales rep effectiveness," we measure Physician Engagement, which is a more powerful predictor of key physician behaviors, including frequency/duration of visits and share/volume of scripts.
- In addition to the strategic insights you would expect from market research experts, we offer proprietary, web-based online tools to enable clients to easily take action every day at the individual physician / sales rep relationship level.
No two Life Science companies are exactly alike.
That's why 360 Vantage provides a tailored
solution for an experience that is as unique as
your organization. Our consulting expertise is backed by extensive Sales
Technology knowledge and years of experience in the Life Science industry.
We believe Cloud Computing is the future of technology within Life Sciences!
Over the years we have seen on-premise "Legacy" solutions become so
complex and expensive that they fail to deliver business value and at the end
of the day frustrate the sales force and sales management. Our solutions are
built upon the award winning Force.com platform, offered to us by
Salesforce.com, which provides flexibility, affordability and ensures
productivity. Choose a combination of our On-Demand, Tablet, or Mobile
versions.
Our Approach: 360 Vantage may be different from any other services and
solutions company you have worked with before. We are not concerned
with selling you a product and then moving on. Our concern is solving your
challenges, providing value with every engagement, and building a long-term
relationship. We do this by understanding your organization inside and out.
To this end we conduct rep rides, key person interviews, and design sessions.
We ask as many questions as is necessary to ensure we understand the entire
picture, your goals, and your current challenges. At the end of the day you
will look at us as an extension of your organization and will be pleased with the results. Our goal is to make you look like a rock star.