Jamin Arvig

Millennial B2B buyers are making a strong shift away from traditional offline purchasing and procurement. As more of this demographic joins the B2B industry, demand marketplaces will only continue to increase.

• Understanding the supply and demand side of B2B marketplaces
• Providing customers with a convenient purchasing experience
• Examining the ways in which marketplaces are impacting customer expectations
• Creating content to educate and support your marketplace buyers