Data Leaders Virtual Event

Where CDOs and CAOs benchmark their analytics initiatives to boost business transformation post pandemic

October 20, 2020 |10:00 CEST 

Data Leaders from Europe’s Biggest Brands Benchmark Business Recovery Strategies to COVID-19

It is now more important than ever for data analytics functions to drive real-time insights to inform business critical decision making and enable their companies to navigate the pandemic and future marketplace.

Without benchmarking and finding out what your peers are doing, you could be missing out on critical information.
Join this virtual event to find out how CDOs and CAOs from Europe’s biggest brands are accelerating analytics initiatives to best navigate the impact of COVID-19

Sign up for free to find out how you can:

Become a critical business partner

Get practical insights from Europe’s leading minds in data and analytics on how to scale a data-driven company culture

Boost collaboration between your data and IT teams

Discover the latest strategies on how to structure your data team and collaborate with your IT peers to achieve greater business impact

Benchmark against peers and have your pressing questions answered

Hear from 11 data, analytics and data science leaders and take part in live polling and Q&A

Our Speakers:

Natalie Jakomis

Natalie Jakomis

Global Director of Data Science and Analytics


Harvinder Atwal

Harvinder Atwal

Chief Data Officer

Moneysupermarket Group

Gail Miller

Gail Miller

Head of Business Intelligence

Scottish Power

Harry Powell

Harry Powell

Director of Data Analytics

Jaguar Land Rover

Tom Spencer

Tom Spencer

Head of Customer Data Science


Jean Panagamuwa

Jean Panagamuwa

Director, Data Analysis & Data Governance

Capital One Europe

Michelle Wong

Michelle Wong

Head of Marketing Analytics


David Leichner

David Leichner



Jeroen Van Zeeland

Jeroen Van Zeeland

Head of Analytics


Max Metral

Max Metral

Head of Business Analytics

Formula 1

Paul Laughlin

Paul Laughlin

Founder and Managing Director

Laughlin Consultancy

Kate Barry

Kate Barry

VP Advertising Solutions, EMEA


Colm Hayden

Colm Hayden

Chief Technology Officer


Liam Maguire

Liam Maguire

Executive Dean

Ulster University

Michael McClelland

Michael McClelland

AI Strategic Policy Advisor

Digital Catapult

Dr Godfrey Gaston

Dr Godfrey Gaston

Executive Director

Institute of Electronics, Communications and Information Technology

Data Leaders Europe Virtual Event Agenda

All Session times displayed in CEST

Tuesday 20 October

    Unlocking the True Value of Data to Drive Long-term Business Success

  • 10:00 - 10:00

    10:00 - 10:00

  • 10:00 - 10:30

    10:00 - 10:30

    Jean Panagamuwa, Director, Data Analysis & Data Governance, Capital One Europe
    Harry Powell, Director of Data Analytics, Jaguar Land Rover
    Gail Miller, Head of Business Intelligence, Scottish Power
    David Leichner, CMO, SQream

    • What is the best approach a CDO can take in driving cultural change and getting data governance, ethics and corporate risk at the top of the business agenda?
    • Moving from influencer to decision maker: How can you overcome budgetary restraints and legacy processes when scaling data architecture initiatives to build a robust platform for analytics across the enterprise?
    • The maturation of the modern CDO: How to best track analytics capabilities and corporate objectives to balance the right level of technical skills with business knowledge and commercial acumen
    • How are corporate reporting lines evolving and who should the data function report into to drive greatest impact across the business?
    • Making data a business enabler: How can data leaders effectively sell data analytics value in line with the commercial goals of the business to secure long term backing from the CEO?
    Learn more
  • 10:30 - 11:00

    10:30 - 11:00

    Natalie Jakomis, Global Director of Data Science and Analytics, Coats
    Harvinder Atwal, Chief Data Officer, Moneysupermarket Group
    Tom Spencer, Head of Customer Data Science, Aviva
    Jeroen Van Zeeland, Head of Analytics, Storebrand
    Paul Laughlin, Founder and Managing Director, Laughlin Consultancy
    Colm Hayden, Chief Technology Officer, Anaeko

    • Communicating with cross-business stakeholders: How to ensure communication stays open between data and business teams to keep projects on tack in a remote working environment
    • Building a culture of data ownership across the business: how can you best demonstrate how data and analytics can help solve business problems to drive data literacy across the business
    • Building a centre of excellence: How to implement a centralised data structure to best shape your data transformation strategy whilst remaining close to business domain challenges?
    • Building a culture of co-ownership: How to develop data knowledge across your organisation to enable business units to own analytical models
    Learn more
  • Launching New Data Initiatives

  • 11:00 - 11:30

    11:00 - 11:30

    Michelle Wong, Head of Marketing Analytics, Farfetch
    Paul Laughlin, Founder and Managing Director, Laughlin Consultancy
    Kate Barry, VP Advertising Solutions, EMEA, AMOBEE

    • What tools and methodologies are analysts and marketers implementing to best measure and optimise marketing spend during and post pandemic?
    • How to leverage customer behaviour and purchasing data to report back to the business on the effectiveness of live marketing campaigns and help inform future channel strategies
    • How to capture and analyse customer data to accurately identify which online channels have the highest ROI to ensure you’re getting the most of your marketing spend during market volatility
    • The impact of COVID-19: How to build economic factors into your models to understand impacts on customer conversion
    Learn more
  • 11:30 - 11:50

    11:30 - 11:50

    Max Metral, Head of Business Analytics, Formula 1

    • How to utilise and feed in historical racing data into machine learning models to optimise future races
    • How to leverage artificial intelligence and machine learning to identify past patterns that will inform virtual signage for future races
    • Exploring the latest in image recognition technology to optimise exposure for partners
    Learn more
  • Interactive Boardroom

  • 11:50 - 12:50

    11:50 - 12:50

    Liam Maguire, Executive Dean, Ulster University
    Michael McClelland, AI Strategic Policy Advisor, Digital Catapult
    Dr Godfrey Gaston, Executive Director, Institute of Electronics, Communications and Information Technology

    Northern Ireland understands the importance of AI to help drive business growth. To this end, we are seeking to invest an additional £85m+ into the local AI ecosystem to help drive business and research activity in this area. We are seeking to develop a range of innovative skill programs; business support services and research focuses to help support this development. We would like to gather your input into these initiatives, to ensure that they address the challenges that companies like yours are facing. We hope you can join us for this discussion and ensure that what is delivered will make a real difference for business. This event will be moderated by Digital Catapult, the UK's leading agency for the early adoption of advanced digital technologies, and sponsored by Invest Northern Ireland.

    Learn more

What is a Virtual Event Anyway?

Hear First-hand from Seasoned Data Leaders

Watch a series of video and audio presentations as data experts share inside secrets on their newest strategies!

Get a Range of Insights on the Subjects that Matter to You

Experience a variety of content including expert panels and leading solution provider case studies and tech presentations

Get Solutions to Pressing Problems

Tune in live to get the full experience! Take part in live polling, submit text Q&A and then re-cap On-Demand at a later date

All of the Major Players in One Place:

"The best top-level data conference in Europe"
Olmo Martinez, Head of Data Europe

Sponsored By:

Media Partners

How Our Virtual Events Work

Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!