The Ultimate Exclusive Virtual Event for Digital Pharma Executives
February 23 - 24, 2021 | 12:45 - 4:00pm ET
DigiPharma Connect Virtual Event
A Unique Experience
The DigiPharma Connect Virtual Event is an online forum mirroring our in-person Connect events. We’re bringing you exclusive knowledge from top-notch industry leaders at the touch of a button.
Here's what you get when you attend:
A Unique Experience
Here's what you get when you attend:
Our Speakers:
Michael Krachon
VP Sales and Marketing
Isoray
Aleen Hosdaghian
Senior Director of Marketing
SUN Pharmaceuticals
Divya Yerraguntla
Head of Commercial Management
SUN Pharmaceuticals
Chris Nugent
Associate Director Digital Marketing Strategy
Alkermes
Mary Chi Michael
VP Patient Advocacy
Otsuka
Jessica March
Marketing Director
Mallinkrodt Pharma
The DigiPharma Connect Agenda
All Sessions listed in Eastern Time
Day One – February 23, 2021
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12:45 pm - 12:50 pm
12:45 pm - 12:50 pm
DELEGATE ORIENTATION
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12:50 pm - 1:00 pm
12:50 pm - 1:00 pm
CHAIR’S WELCOME AND OPENING REMARKS
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1:00 pm - 1:30 pm
1:00 pm - 1:30 pm
PANEL DISCUSSION: Advancing Patient Centricity Through Patient Engagement and Loyalty
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1:30 pm - 2:00 pm
1:30 pm - 2:00 pm
FIRESIDE CHAT: How To Capitalize Big Data Analytics While Maintaining Your Patient’s Security And Privacy
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2:00 pm - 2:15 pm
2:00 pm - 2:15 pm
BREAK
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2:15 pm - 2:35 pm
2:15 pm - 2:35 pm
KEYNOTE: How To Create Value Driven Content For Your Pharma Advertisements
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2:35 pm - 2:55 pm
2:35 pm - 2:55 pm
FIRESIDE CHAT Understanding How To Create Attention As A KPI While The World Works From Home
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3:05 pm - 3:15 pm
3:05 pm - 3:15 pm
VIP TRANSITION TO ROUNDTABLES
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3:15 pm - 4:00 pm
3:15 pm - 4:00 pm
INTERACTIVE ROUNDTABLES
Learn more- ROUNDTABLE: Understand and Respond To Changing Online HCP And Patient Behaviors
- ROUNDTABLE: Breaking Down Silos Within Your Pharma Teams To Create A More Complete Customer Experience
- ROUNDTABLE: Using Our Digital Capabilities To Improve Team Workflow While The World Works From Home, Aleen Hosdaghian, Sr. Director of Marketing, SUN Pharma
- ROUNDTABLE: Analyzing The Evolving Privacy Regulations In The US And Discussing The Impact COVID-19 Has Had On Data Sharing Behaviors
CREATING A DIGITAL MARKETING STRATEGY TO DRIVE ENGAGEMENT
Day Two – February 24, 2021
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12:45 pm - 12:50 pm
12:45 pm - 12:50 pm
DELEGATE ORIENTATION
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12:55 pm - 1:00 pm
12:55 pm - 1:00 pm
CHAIR’S DAY TWO WELCOME & RECAP OF DAY
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1:00 pm - 1:30 pm
1:00 pm - 1:30 pm
PANEL DISCUSSION: Social Media Engagement On The Rise: Developing Your Social Media Strategy With New Platforms
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1:30 pm - 2:00 pm
1:30 pm - 2:00 pm
KEYNOTE: Utilizing Patient Data For Your Omnichannel Marketing Strategy
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2:00 pm - 2:15 pm
2:00 pm - 2:15 pm
BREAK
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2:15 pm - 2:45 pm
2:15 pm - 2:45 pm
FIRESIDE CHAT: Leveraging Influencer Marketing To Drive Patient Engagement
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2:45 pm - 3:05 pm
2:45 pm - 3:05 pm
OUT OF THE BOX KEYNOTE: Leveraging Influencers In Advocacy- Applying Out Of Industry Insights To Pharma
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3:05 pm - 3:15 pm
3:05 pm - 3:15 pm
VIP TRANSITION TO ROUNDTABLES
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3:15 pm - 4:00 pm
3:15 pm - 4:00 pm
INTERACTIVE ROUNDTABLES
Learn more- ROUNDTABLE: Why You Should Still Personalize Non-Personal Promotion Should Still Be Personal Promotion
- ROUNDTABLE: Doing More With Less: How To Make The Most Of Reduced Budgets By Prioritizing Digital Marketing Investments
- ROUNDTABLE: Let’s Chat: Navigating The Benefits Of Using Chatbots in Healthcare
Remaining Patient Centric While Building The Future Of Pharma
Brands That Rely On DigiPharma Connect
Word on the Street
Let’s Connect & Create A Custom Experience
How Our Virtual Events Work
Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!
