The Invite-Only Virtual Event for Digital Pharma Executives

July 13 - 14, 2021 | 12:45 - 4:00pm ET

DigiPharma Connect Virtual Event

DigiPharma Connect is a virtual, invite-only event customized for senior digital marketing executives to come together, network and meet with relevant vendors and discuss challenges with their peers.

Just like our in person Connect events, this virtual event provides an exclusive, interactive, high-level platform for the exchange of ideas, best practices and timely perspectives during these turbulent times.

Attendees receive access to all educational content (fireside chats, panels, keynotes and roundtables) delivered by other senior executives and get the opportunity to have pre-scheduled 1-2-1 meetings with solution providers who can help you to keep up with customer expectations while optimizing your marketing experience.

A Unique Experience

The DigiPharma Connect Virtual Event is an online forum mirroring our in-person Connect events. We’re bringing you exclusive knowledge from top-notch industry leaders at the touch of a button.

Here's what you get when you attend:

DigiPharma Connect Virtual Event

Pre-Scheduled 1:1 Meetings

See someone on our attendee list you want to meet? Mutually matched and pre-scheduled 1:1 meetings with your prospects and peers make it easy to further business. No more fruitless conversation. No more tradeshows.

DigiPharma Connect Virtual Event

Executive-Level Content

We provide custom-made, high-level content that fosters a fruitful dialogue among participants. Engage in in-depth discussions on the economic outlook for 2021 and beyond, and prep for a “new normal”.

DigiPharma Connect Virtual Event

Exclusive Networking

Meet only the most senior-level executives in an intimate and interactive environment.

Our Speakers. Your Visionaries

Jamielyn Co

Jamielyn Co

Director Digital Marketing


Chris Nugent

Chris Nugent

Associate Director Digital Marketing Strategy


Michael Krachon

Michael Krachon

VP Sales and Marketing


Divya Yerraguntla

Divya Yerraguntla

Head of Commercial Management

SUN Pharmaceuticals

Mary Chi Michael

Mary Chi Michael

VP Patient Advocacy


Jason Hamm

Jason Hamm

Head of Networks Business Transformation & Service Line Build


Word on the Street

“Nice to be a part of a smaller meeting like DigiPharma Connect– I actually got to know people and have meaningful conversations."

Jennifer Beecham, Head of Social Media & Digital Strategy, Reata Pharmaceuticals

“It’s a great place to network, hear the speaker presentations, speak to other professionals in the same
industry facing the same challenges and get ideas.”

Linda Carter, Vice President, Prugen Pharmaceuticals

“Very constructive conference. Having fellow C-level executives to exchange ideas, thoughts, and issues is great value”

Shawn Campbell, CISO, Ciena Healthcare

The DigiPharma Connect Agenda

All Sessions listed in Eastern Time

Day One – July 13, 2021


  • 12:20 pm - 12:50 pm

    12:20 pm - 12:50 pm

    Get to know your fellow participants in this 30-minute speed networking session, where you get the opportunity to have a number of informal 5-minute 1-2-1 meetings with your peers; discussing your greatest challenges, best practices and initiatives, as well as your thoughts on a number of hot button topics. Find out what others have learned from 2020 and benchmark how they have prepared for 2021.  

    Learn more
  • 12:50 pm - 1:00 pm

    12:50 pm - 1:00 pm

  • 1:00 pm - 1:30 pm

    1:00 pm - 1:30 pm

    Jamielyn Co, Director Digital Marketing TissueTech

    This panel will discuss tactics and best practices for advancing your patient centricity through engagement and loyalty by: 

    • Harnessing data opportunities to engage the patient and collect data on patient outcomes as well as their unmet needs
    • Forming deeper collaborations within the industry, with advocacy groups, and leverage lessons learned from other industries that excel at customer-centricity and loyalty programs such as retail and consumer technology

    Learn more
  • 1:30 pm - 2:00 pm

    1:30 pm - 2:00 pm

    Join our two industry leaders in this fireside chat as we discuss how to drive patient engagement while maintaining your patients security and privacy by:

    • Developing privacy solutions so that data collection methods are seamless and user-friendly 

    • Increasing trust in the industry and empower patients by advocating for patients privacy with a more refined approach to opt-in

    Learn more
  • 2:00 pm - 2:15 pm

    2:00 pm - 2:15 pm

  • 2:15 pm - 2:35 pm

    2:15 pm - 2:35 pm

    Chris Nugent, Associate Director Digital Marketing Strategy , Alkermes

    For years, pharma companies have been relying on advertising agencies for all their digital marketing needs. From creative, strategy and execution – none of this was done in house. When companies switches vendors, there was no knowledge or data transfer. Most companies start from square one again. It’s time for the industry to change it up. With a centralization model at its foundation, we can bring in marketing execution in house. This provides substantial cost savings to the organization as well as providing new capabilities. Join this discussion to learn what other companies have done and best practices you can take back to your company.

    Learn more
  • 2:35 pm - 3:05 pm

    2:35 pm - 3:05 pm

    Michael Krachon, VP Sales and Marketing, Isoray

    Divya Yerraguntla, Head of Commercial Management , SUN Pharma

    Join this Fireside Chat as our industry leaders discuss how they have successfully measured attention as a KPI and how it has influenced their digital strategy. 

    • What data can you use to measure attention?
    • How do you prove that you have captured attention and turn it into an ROI? 
    • Will measuring attention differ from channel to channel? 

    Learn more
  • 3:05 pm - 3:15 pm

    3:05 pm - 3:15 pm

  • 3:15 pm - 4:00 pm

    3:15 pm - 4:00 pm

    1. ROUNDTABLE: Understand and Respond To Changing Online HCP And Patient Behaviors
    2. ROUNDTABLE: Breaking Down Silos Within Your Pharma Teams To Create A More Complete Customer Experience
    3. ROUNDTABLE: Analyzing The Evolving Privacy Regulations In The US And Discussing The Impact COVID-19 Has Had On Data Sharing Behaviors

    Learn more

Day Two – July 14, 2021

    Remaining Patient Centric While Building The Future Of Pharma

  • 12:40 pm - 12:55 pm

    12:40 pm - 12:55 pm

  • 12:55 pm - 1:00 pm

    12:55 pm - 1:00 pm

  • 1:00 pm - 1:30 pm

    1:00 pm - 1:30 pm

    Swati Kadam, Director Product Marketing, Adaptive Biotech

    Jamielyn, Co Director Digital Marketing TissueTech

    Join our social media panel as we discuss all aspects of social media engagement, as well as the best strategy for your brand. We will discuss: 

    • How can you determine which social platforms your audience is using? 
    • What are the analytics to determine which platform different audience segments use?
    •  What strategic role should social media platforms play in brand’s channel mix?
    • How to shift from reactive to proactive strategy and discussions to manage regulatory challenges

    Learn more
  • 1:30 pm - 2:00 pm

    1:30 pm - 2:00 pm

    Join our thought leader as they take a deep dive into how they have successfully proved digital ROI to their board by:

    • Capturing metrics from personalized communications to accurately predict and present success to stakeholders
    • Keeping your board involved on your digital transformation journey
    • Showing your board the hard hitting numbers and analytics so they have transparency for digital buy in

    Learn more
  • 2:00 pm - 2:15 pm

    2:00 pm - 2:15 pm

  • 2:15 pm - 2:45 pm

    2:15 pm - 2:45 pm

    Mary Chi Michael, VP Patient Advocacy, Otsuka

    This Fireside chat will take a deep dive in discussing best practices for leveraging influencer marketing to drive patient engagement. This chat help you develop and influencer marketing strategy through:

    • Learning when to engage influencers in your marketing strategy
    • Navigating regulatory bodies when working with influencers
    • Sharing what makes influencer marketing campaigns most effective 

    Learn more
  • 2:45 pm - 3:05 pm

    2:45 pm - 3:05 pm

    Jason Hamm, Head of Networks Business Transformation &

    Service Line Build, Ericsson

    • Leading vs. Managing – The Evolving Role of Leadership in the Workplace

    • It’s All About the People! (Behaviors & attitude vs. hard skills, Top-performer fallacy, Mentorship: Grooming up-and comers, and Turning solid employees into star performers)

    • From Baby Boomers to Millennials – Leading the Three Generations at Work 

    Learn more
  • 3:05 pm - 3:15 pm

    3:05 pm - 3:15 pm

  • 3:15 pm - 4:00 pm

    3:15 pm - 4:00 pm

    1. ROUNDTABLE: Using Our Digital Capabilities To Improve Team Workflow While The World Works From Home, Aleen Hosdaghian, Sr. Director of Marketing, SUN Pharma

    1. ROUNDTABLE: Why You Should Still Personalize Non-Personal Promotion Should Still Be Personal Promotion, Rinkesh Shah, Associate Director Digital Marketing at Cipla

    1. ROUNDTABLE: Doing More With Less: How To Make The Most Of Reduced Budgets By Prioritizing Digital Marketing Investments

    Learn more

Brands That Rely On DigiPharma Connect

Word on the Street

“Well curated content, extremely well managed and structured meetings with industry partners and vendors.”

Amanda Goltz, Vice President, Digital, Biocompatibles

“I really enjoyed the format of scheduled 1:1 meetings with the vendors. It created a focused and professional environment for both parties.”

Jay Graves, Sales Vice President, Roche

“The meetings were properly selected, and valuable. The size of the conference made conversations/introductions much more fluid. The effort on WBR to encourage business card swaps and introductions was well done. Would attend again.”

Jessica Johns, Director, Transperfect

An Audience Prepared For Change

DigiPharma Connect's attendees are amongst the most senior and experienced executives within the space. They've seen it all throughout the years: the rise of digital, accepting analytics as a necessary tool, and an even bigger focus on patient experience and centricity. Virtually network with the most adaptable minds in digital pharma, including those that specialize in brand, content, patient advocacy, product management, SEO and much more.

Let’s Connect & Create A Custom Experience


Hi, I'm Kenson, the Sponsorship Director for DigiPharma Connect Virtual Event. Reach out by clicking the button below and I’ll be in touch within 24 hours. Looking forward to connecting!

Our Sponsors

How Our Virtual Events Work

Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!

This event is exclusively for digital pharma executives. Solution providers to these organizations and others will not be allowed to attend. Please register with your full company name and your corporate email address or you risk not gaining admittance. WBR reserves the right to not admit registrants based on company type.