DigiPharma Connect is a virtual, invite-only event customized for senior digital marketing executives to come together, network and meet with relevant vendors and discuss challenges with their peers.
Just like our in person Connect events, this virtual event provides an exclusive, interactive, high-level platform for the exchange of ideas, best practices and timely perspectives during these turbulent times.
Attendees receive access to all educational content (fireside chats, panels, keynotes and roundtables) delivered by other senior executives and get the opportunity to have pre-scheduled 1-2-1 meetings with solution providers who can help you to keep up with customer expectations while optimizing your marketing experience.
Jamielyn Co
Director Digital Marketing
TissueTech
Chris Nugent
Associate Director Digital Marketing Strategy
Alkermes
Michael Krachon
VP Sales and Marketing
Isoray
Divya Yerraguntla
Head of Commercial Management
SUN Pharmaceuticals
Mary Chi Michael
VP Patient Advocacy
Otsuka
Jason Hamm
Head of Networks Business Transformation & Service Line Build
Ericsson
All Sessions listed in Eastern Time
12:20 pm - 12:50 pm
12:20 pm - 12:50 pm
Get to know your fellow participants in this 30-minute speed networking session, where you get the opportunity to have a number of informal 5-minute 1-2-1 meetings with your peers; discussing your greatest challenges, best practices and initiatives, as well as your thoughts on a number of hot button topics. Find out what others have learned from 2020 and benchmark how they have prepared for 2021.
12:50 pm - 1:00 pm
12:50 pm - 1:00 pm
1:00 pm - 1:30 pm
1:00 pm - 1:30 pm
Jamielyn Co, Director Digital Marketing TissueTech
This panel will discuss tactics and best practices for advancing your patient centricity through engagement and loyalty by:
1:30 pm - 2:00 pm
1:30 pm - 2:00 pm
Join our two industry leaders in this fireside chat as we discuss how to drive patient engagement while maintaining your patients security and privacy by:
2:00 pm - 2:15 pm
2:00 pm - 2:15 pm
2:15 pm - 2:35 pm
2:15 pm - 2:35 pm
Chris Nugent, Associate Director Digital Marketing Strategy , Alkermes
For years, pharma companies have been relying on advertising agencies for all their digital marketing needs. From creative, strategy and execution – none of this was done in house. When companies switches vendors, there was no knowledge or data transfer. Most companies start from square one again. It’s time for the industry to change it up. With a centralization model at its foundation, we can bring in marketing execution in house. This provides substantial cost savings to the organization as well as providing new capabilities. Join this discussion to learn what other companies have done and best practices you can take back to your company.
2:35 pm - 3:05 pm
2:35 pm - 3:05 pm
Michael Krachon, VP Sales and Marketing, Isoray
Divya Yerraguntla, Head of Commercial Management , SUN Pharma
Join this Fireside Chat as our industry leaders discuss how they have successfully measured attention as a KPI and how it has influenced their digital strategy.
3:05 pm - 3:15 pm
3:05 pm - 3:15 pm
3:15 pm - 4:00 pm
3:15 pm - 4:00 pm
12:40 pm - 12:55 pm
12:40 pm - 12:55 pm
12:55 pm - 1:00 pm
12:55 pm - 1:00 pm
1:00 pm - 1:30 pm
1:00 pm - 1:30 pm
Swati Kadam, Director Product Marketing, Adaptive Biotech
Jamielyn, Co Director Digital Marketing TissueTech
Join our social media panel as we discuss all aspects of social media engagement, as well as the best strategy for your brand. We will discuss:
1:30 pm - 2:00 pm
1:30 pm - 2:00 pm
Join our thought leader as they take a deep dive into how they have successfully proved digital ROI to their board by:
2:00 pm - 2:15 pm
2:00 pm - 2:15 pm
2:15 pm - 2:45 pm
2:15 pm - 2:45 pm
Mary Chi Michael, VP Patient Advocacy, Otsuka
This Fireside chat will take a deep dive in discussing best practices for leveraging influencer marketing to drive patient engagement. This chat help you develop and influencer marketing strategy through:
2:45 pm - 3:05 pm
2:45 pm - 3:05 pm
Jason Hamm, Head of Networks Business Transformation &
Service Line Build, Ericsson
• Leading vs. Managing – The Evolving Role of Leadership in the Workplace
• It’s All About the People! (Behaviors & attitude vs. hard skills, Top-performer fallacy, Mentorship: Grooming up-and comers, and Turning solid employees into star performers)
• From Baby Boomers to Millennials – Leading the Three Generations at Work
3:05 pm - 3:15 pm
3:05 pm - 3:15 pm
3:15 pm - 4:00 pm
3:15 pm - 4:00 pm
Amanda Goltz, Vice President, Digital, Biocompatibles
Jay Graves, Sales Vice President, Roche
Jessica Johns, Director, Transperfect
DigiPharma Connect's attendees are amongst the most senior and experienced executives within the space. They've seen it all throughout the years: the rise of digital, accepting analytics as a necessary tool, and an even bigger focus on patient experience and centricity. Virtually network with the most adaptable minds in digital pharma, including those that specialize in brand, content, patient advocacy, product management, SEO and much more.
Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!
This event is exclusively for digital pharma executives. Solution providers to these organizations and others will not be allowed to attend. Please register with your full company name and your corporate email address or you risk not gaining admittance. WBR reserves the right to not admit registrants based on company type.