The Invite-Only, Senior Level Event for Digital Travel Marketers

September 13 - 14, 2021 | 12:20pm ET

Digital Travel Connect Virtual Event

Digital Travel Connect is a virtual, invite-only event customized for senior digital leaders from the top travel brands.

The mission of Digital Travel Connect is to provide an exclusive, interactive, high-level platform for the exchange of ideas, best practices and timely perspectives during these turbulent times.
 
Attendees receive access to all educational content (fireside chats, panels, keynotes and roundtables) delivered by other senior executives and get the opportunity to have pre-scheduled 1-to-1 meetings with solution providers can improve your digital strategy, master customer personalization and boost your omni-marketing strategy post-pandemic.

A Unique Experience


The Digital Travel Connect Virtual Event is an online forum mirroring our in-person events. We’re bringing you exclusive knowledge from top-notch industry leaders at the touch of a button.

Here's what you get when you attend:

Pre-Scheduled 1:1 Meetings

See someone on our attendee list you want to meet? Mutually matched and pre-scheduled 1:1 meetings with your prospects and peers make it easy to further business. No more fruitless conversation. No more tradeshows.

Executive-Level Content

We provide custom-made, high-level content that fosters a fruitful dialogue among participants. Engage with your peers on top-of-mind issues including digital travel in the age of COVID-19, and managing your digital marketing strategy post pandemic.

Exclusive Networking

Meet only the most senior-level executives in an intimate and interactive environment at our breakout rooms, 1:1 meetings, roundtables, and more.

Our Speakers. Your Visionaries.

Stephane Ormond

Stephane Ormond

GM Revenue Management

Air France

Denise Randazzo

Denise Randazzo

VP Sales & Marketing

Journal Hotels

Claudia Infante

Claudia Infante

Vice President of Revenue Strategy

Margaritaville

Neena Vincente

Neena Vincente

AVP Global eCommerce

Celebrity Cruises

Marina Suberlyak

Marina Suberlyak

Head of Marketing

Norwegian Airlines

Troy O’Bryan

Troy O’Bryan

Growth Marketing, Travel Partners Group

Expedia Group

Axelle Brand

Axelle Brand

Director Digital Product & Strategy

Great Wolf Lodge

Maclin Williams

Maclin Williams

Director Marketing and Customer Intelligence

Porter Airlines

Marc Rashba

Marc Rashba

Founder

Movie Method

Rated #1 By The Digital Travel Community

High-Level Strategies

“The caliber of the brands here is really phenomenal. It’s great to see a mix of very high-level theory with practical application. I think you need both to get value out of a conference, as well as a mix of what the new tools are out there.”

Michael Weiss
Director, Online Retail, Global Operations
Marriott International

Great Content

“I loved the intimate setting and the ability to really be able to know my peers. Wonderful event and great content. The roundtable was my favorite by far!! Thank you for inviting me. I hope to attend more in the future.”

Stephanie Stobie
Senior Director, Marketing
RLH Corporation

Very Valuable

“As always a valuable event, very well organized and at a great venue. Helpful to also to meet relevant vendors focused on the travel vertical in a casual setting.”

Mathias Eichelberger
GM Digital, Customer Experience
Korean Air

Digital Travel Connect Virtual Event Agenda

 All Session times displayed in Eastern Time

Day One – September 13, 2021

    Digital Travel In The Age Of COVID-19

  • 12:20 pm - 12:50 pm

    12:20 pm - 12:50 pm

    Get to know your fellow participants in this 30-minute speed networking session, where you get the opportunity to have a number of informal 5-minute 1-2-1 meetings with your peers; discussing your greatest challenges, best practices and initiatives, as well as your thoughts on a number of hot button topics. Find out what new digital trends are transforming the travel industry for 2021 and beyond.  

    Learn more
  • 12:50 pm - 1:00 pm

    12:50 pm - 1:00 pm

  • 1:00 pm - 1:30 pm

    1:00 pm - 1:30 pm

    Stephane Ormond, GM Revenue Management, Air France
    Denise Randazzo, VP Sales & Marketing, Journal Hotels
    Troy O’Bryan, Growth Marketing, Travel Partners Group, Expedia Group

    The travel industry has had a chaotic year due to the obvious COVID-19 pandemic and the travel restrictions that followed. Join our opening panel as we address the state of the travel industry now, what has happened, and how we will continue to build resilient strategies to keep our customers feeling safe and profits rising. 

    • Biggest learnings from COVID-19 pandemic
    • Predicting future trends post pandemic
    • Handling increasing travel demands from customers while maintain safety
    Learn more
  • 1:30 pm - 2:00 pm

    1:30 pm - 2:00 pm

    Axelle Brand, Director Digital Product & Strategy, Great Wolf Lodge

    As travel brands jostle over strategies such as blocking the middle seat to play to the safety and security concerns of traveler for exampe, the impact on increasing travel demand is now negated if ground transportation from the airport to the hotel is overcrowded and if the hotel check-in process requires multiple contacts with staff. Join these travel executives as they are creating a blueprint for recovery through technology solutions to map out the future of healthy traveling to boost traveler confidence post-pandemic. 

    • Communicating health and safety protocols to your travelers
    • What technology solutions exist that can boost traveler confidence
    • Creating a feedback platform for travelers so they can voice concerns
    Learn more
  • 2:00 pm - 2:15 pm

    2:00 pm - 2:15 pm

    Keep the conversation going and engage with fellow participants in the Chat

    Learn more
  • 2:15 pm - 2:45 pm

    2:15 pm - 2:45 pm

    Airlines & hotels alike have leaned on their loyalty programs to raise much-needed funds in the past year. This move has kicked off wider conversations of where loyalty schemes go from here, and how to keep that aspirational element in them as consumer expectations change. Join this fireside chat with both a hotel & airline brand as we discuss the evolution to lifestyle programs from airlines and the drive toward personalization.

    • Acquiring other businesses to help bring more members into their schemes to bring value beyond existing partnerships.
    • The best ways of securing loyalty and attracting repeat bookings from guests
    Learn more
  • 2:45 pm - 3:15 pm

    2:45 pm - 3:15 pm

    Maclin Williams, Director Marketing and Customer Intelligence, Porter Airlines

    The pandemic disrupted many aspects of the travel industry, and brands are now trying to rehabilitate and refocus their marketing and personalization strategies. With leisure travel ramping back up, brands are now struggling to create personalized experiences due to channel disruption throughout the pandemic. Hear how one renowned hospitality veteran expects the industry to recover, rebuild and take back its future.

    • Creating targeted campaigns through all social media channels
    • How brands can use AR to personalize your booking experience
    Learn more
  • 3:15 pm - 3:25 pm

    3:15 pm - 3:25 pm

  • 3:25 pm - 4:10 pm

    3:25 pm - 4:10 pm

    1. Discussing What Parts Of Travel Are Gone Forever
    2. Predictions For the Next Big Travel Industry Disrupter
    3. How Leading Travel & Hospitality Brands Use User-Generated Content To Increase Bookings
    4. Creating Sustainable Travel Experiences To Drive Customer Loyalty
    5. Identifying The Right Social Media Channel To Market To Your Traveler’s Persona
    Learn more
  • 4:10 pm - 4:10 pm

    4:10 pm - 4:10 pm

Day Two – September 14, 2021

    Managing Your Digital Marketing Strategy Post Pandemic

  • 12:50 pm - 1:00 pm

    12:50 pm - 1:00 pm

  • 1:00 pm - 1:30 pm

    1:00 pm - 1:30 pm

    Claudia Infante, Vice President of Revenue Strategy, Margaritaville
    Neena Vincente, AVP Global eCommerce, Celebrity Cruises

    It’s no surprise that travel industry suffered one of the biggest losses financially due to the pandemic. One thing that we can be sure of is that we will never be ill prepared for a catastrophe again. Join this panel of travel experts as we discuss necessary measures that need to be in place to prepare the travel industry for future shocks such as this again.

    • Developing a business resilience plan
    • Creating flexible business models that can be scaled at a moment’s notice
    • Ensuring health and safety procedures remain in place post COVID-19
    Learn more
  • 1:30 pm - 2:00 pm

    1:30 pm - 2:00 pm

    Deliver a superior guest experience by integrating new technologies and content strategies into your multi-channel engagement strategy and Omni channel approach. Travel brands are starting to understand customer data better, being able to personalize targeted messaging around consumer behaviors. Join this fireside chat as we focus on the importance of having a seamless Omni channel experience for your traveler with a centralized distribution strategy.

    • Produce content that epitomizes your brand message and boosts bookings
    • Protect your inventory by getting your third-party distribution strategy under control
    • First steps to creating a centralized distribution strategy 
    Learn more
  • 2:00 pm - 2:15 pm

    2:00 pm - 2:15 pm

    Keep the conversation going and engage with fellow participants in the Chat

    Learn more
  • 2:15 pm - 2:35 pm

    2:15 pm - 2:35 pm

    Marc Rashba, Founder, Movie Method

    Why does travel content produced to engage and educate potential travelers live separately from the brands that are targeting the same groups? We are going to discuss examples of new streaming shows that are starting to bring in partners, how brands are starting to offer content for the actual travel experience and where are the places to collaborate in 2021 and beyond.

    • The importance of a user-focused digital experience
    • Why personalize matters now more than ever
    • How we can take what we've learned in 2020 and apply it to the future
    Learn more
  • 2:35 pm - 3:05 pm

    2:35 pm - 3:05 pm

    Customer expectations have evolved rapidly during the pandemic, and that means that your brands messaging and content evolves alongside them. Join this panel discussion as we discuss what tactics your brand can use to engage customers successfully in this new environment.

    • Creating a new content strategy that appeals to your new consumer mindset
    • Creating flexible travel features (no change fee, flexible cancellations) without breaking the bank
    • Utilizing influencer marketing to gain traveler confidence
    Learn more
  • 3:05 pm - 3:15 pm

    3:05 pm - 3:15 pm

  • 3:15 pm - 4:00 pm

    3:15 pm - 4:00 pm

    1. What Does The Future Of Online Booking Look Like?, Marina Suberlyak, Head of Marketing, Norwegian Airlines
    2. Brainstorming New Ancillary Revenue Ideas for 2021
    3. Leveraging Personalization Data For A Safe & Streamlined Mobile Experience
    4. Re-Vitalizing Your Budget To Keep Your Travel Brand Afloat
    5. Understanding The Changed Traveler Post-Pandemic
    Learn more
  • 4:00 pm - 4:00 pm

    4:00 pm - 4:00 pm

Rated #1 By The Digital Travel Community

Amazing Networking

“Digital Travel provides a great current state as well as an intriguing outlook. The networking and content is top notch. The quality of networking opportunities, speakers and formats are excellent. It also allows you to learn what other companies are doing right now to improve their digital marketing and eCommerce strategies!”

Kevin Krone
Former Chief Marketing Officer
Southwest Airlines

A Must Attend

"An excellent forum that speaks to both strategy and savvy execution know-how. The conference is about meaningful exchange for the discerning digital marketing executive. A must attend!"

Annette Hogan
Director, Cross Brand Marketing
Apple Leisure Group

Informative

"This event brings together some of the smartest digital minds in the travel industry. The content is timely and informative, and the sessions are engaging."

Jonathan Stephen
Head of Mobile & Emerging Technologies
JetBlue Airways

Bringing Together The Best In Travel

Let’s Connect & Create A Custom Experience

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Sponsorship Options To Fit Your Needs

1-To-1 Meetings

Guaranteed. Meet face to face with pre-qualified and profiled delegates who have identified they are currently sourcing your solutions, with budget to do so.

Speaking Roles

Whether as keynote speaker or joining a panel, your solutions will be showcased in front of a highly targeted (and engaged!) group of actual decision makers.

Roundtable Host

Interaction you'll love!  You control the conversation in this intimate setting with the senior level executives you want to advance your business.

Spend Insights

All delegates are profiled for spend areas and timelines to simplify your prospect search. Identify companies seeking your solutions in this unique report.

How Our Virtual Events Work

Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!

This event is exclusively for senior digital leaders from the top travel brands. Solution providers to these organizations and others will not be allowed to attend. Please register with your full company name and your corporate email address or you risk not gaining admittance. WBR reserves the right to not admit registrants based on company type.