ProcureCon Marketing Virtual Summit

The Virtual Event For Marketing
Procurement & Sourcing Practitioners

November 19, 2020 | 12:00 - 4:00pm ET

Your Only Peer-Led Procurement Conference

The ProcureCon Marketing Virtual Event is your WFH friendly forum for action-packed takeaways and detailed use-cases with the top minds in marketing procurement.

This free virtual cross-industry forum is designed to offer real-use cases from leaders in marketing procurement, for your instant ROI. Our marketing procurement experts will share their experiences on the ways that responding to rapidly changing stakeholder needs, the global pandemic, and provide key insights for adapting your sourcing programs.

Whether your company is in the Fortune 500, a fast-growing start-up or somewhere in between, ProcureCon Marketing is your place to innovate your strategy, and get inspired by some of the world's foremost visionaries and industry experts.

Leading Content. Zero Cost. Zero Travel.

The ProcureCon Difference

Hear from a Variety of Sourcing Experts Learn from multiple, live conversations so you gain unbiased perspectives on what's working right now. (They might even disagree on some points - but you'll get the full picture.)

We Didn't Build This Overnight

We have been uniting the procurement community for the past 20+ years - you'll experience the same quality of information, the presentations, and the format itself.

Finally, a Virtual Event Where You Can INTERACT

Use live chat and virtual Q&As to benchmark and connect with peers to beat challenges together. You can be an active participant - or just sit back and take notes - its up to you!

Our Speakers:

Marina Balloni

Marina Balloni

Sr. Procurement Consultant - Strategic Sourcing, Lilly International

Eli Lilly & Company

Fraz Baig

Fraz Baig

Senior Manager, Corporate Procurement

Ace Hardware

Zdravko Dimitrov

Zdravko Dimitrov

Category Manager – Marketing


Moira Gagliardi

Moira Gagliardi

Director, Marketing & Sales Procurement – Global Indirect Procurement

Campbell Soup Company

Stacy Joslin

Stacy Joslin

Senior Director, Global Business Partner, Marketing

InterContinental Hotels Group

Nina Levandovskaia

Nina Levandovskaia

Global Category Manager Advertising Agencies & Media

Teva Pharmaceuticals

Caitlin Michaelis

Caitlin Michaelis

Category Manager


Becca Miller

Becca Miller

Category Manager - Marketing


Simona Rabsatt Butler

Simona Rabsatt Butler

Sr. Director - Global Strategic Sourcing


Enrique Cordero

Enrique Cordero

Chief Reinvention Officer


Sydni Craig-Hart

Sydni Craig-Hart


Smart Simple Marketing

Stephen Woods

Stephen Woods

Chief Executive Officer

Tidesmart/Promerica Health

Michael Dunlap

Michael Dunlap

Program Director


ProcureCon Marketing Virtual Summit Agenda

All Session times displayed in Eastern Time

  • 12:00 pm - 12:10 pm

    12:00 pm - 12:10 pm

    Michael Dunlap, Program Director, ProcureCon

  • 12:10 pm - 12:20 pm

    12:10 pm - 12:20 pm

    Stephen Woods, Chief Executive Officer, Tidesmart/Promerica Health

  • 12:20 pm - 12:50 pm

    12:20 pm - 12:50 pm

    Stephen Woods, Chief Executive Officer, Tidesmart/Promerica Health
    Fraz Baig, Senior Manager, Corporate Procurement, Ace Hardware

    This panel of experts will provide you with key takeaways on some of the latest trends and technologies impacting your marketers and how procurement can add value within the relationship. You’ll get the inside scoop on:

    ·        Technological and Supplier Innovations impacting the marketing landscape

    ·        How to achieve marketing results and manage potential service disruptions in categories most impacted by COVID (e.g., experiential, etc.)

    ·        Changing landscape of agencies – what’s changing, what’s not, what to look out for

    Learn more
  • 12:50 pm - 1:10 pm

    12:50 pm - 1:10 pm

    Learn more
  • 1:10 pm - 1:30 pm

    1:10 pm - 1:30 pm

    Simona Rabsatt Butler, Sr. Director - Global Strategic Sourcing, Visa
    Sydni Craig-Hart, CEO, Smart Simple Marketing

    Learn more
  • 1:30 pm - 2:00 pm

    1:30 pm - 2:00 pm

    Stephen Woods, Chief Executive Officer, Tidesmart/Promerica Health
    Nina Levandovskaia, Global Category Manager Advertising Agencies & Media, Teva Pharmaceuticals
    Caitlin Michaelis, Category Manager, UNUM
    Becca Miller, Category Manager - Marketing, Google

    Learn more
  • 2:00 pm - 2:20 pm

    2:00 pm - 2:20 pm

    Learn more
  • 2:20 pm - 2:40 pm

    2:20 pm - 2:40 pm

    Marina Balloni, Sr. Procurement Consultant - Strategic Sourcing, Lilly International, Eli Lilly & Company

    Learn more
  • 2:40 pm - 3:10 pm

    2:40 pm - 3:10 pm

    Stacy Joslin, Senior Director, Global Business Partner, Marketing, InterContinental Hotels Group
    Moira Gagliardi, Director, Marketing & Sales Procurement – Global Indirect Procurement, Campbell Soup Company
    Enrique Cordero, Chief Reinvention Officer, LinkRfx

    Learn more
  • 3:10 pm - 3:30 pm

    3:10 pm - 3:30 pm

    Zdravko Dimitrov, Category Manager – Marketing, Telus

    Learn more
  • 3:30 pm - 3:45 pm

    3:30 pm - 3:45 pm

    Learn more
  • 3:45 pm - 4:30 pm

    3:45 pm - 4:30 pm

    Learn more

All of the Major Players in One Place:

Word on the Street

“An outstanding event bringing together a plethora of industry peers and subject master experts to share best practices, experiences, and forward-looking thoughts.”

Steve Dubroff
Senior Director Procurement

"The timing of this conference could not have been better. It’s about time marketing procurement had a space to talk about our specific challenges and pain-points!"

Min Kang
Unilever Marketing Procurement

"Tactical, strategic, AND future-facing – ProcureCon’s speakers covered all aspects of what’s to come in marketing procurement. The content was exactly what I needed to build my department goals for next year."

Leon Pilosof
EVP, Head of Procurement

Let’s Connect & Create A Custom Experience


Hi, I'm Scott, the Sponsorship Director for ProcureCon Marketing Virtual Summit. Reach out by clicking the button below and I’ll be in touch within 24 hours. Looking forward to connecting!

“As a vendor, ProcureCon Marketing provides an excellent forum for us to tell our story, describe our services and connect with decision-makers. It has been a great experience for us the past three years and we’ll be back again!”

- Ernie Crow, Principal and Managing Director of Business Development, TeamPeople

In Partnership With:

How Our Virtual Events Work

Participating in a virtual event is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!

This event is exclusively for procurement executives. Solution providers to these organizations and others will not be allowed to attend. Please register with your full company name and your corporate email address or you risk not gaining admittance. WBR reserves the right to not admit registrants based on company type.