Covid-19 is posing unprecedented challenges for our advertising industry
It’s forced you to seek guidance on how to navigate issues such as brand safety, underpriced ad-inventory, reallocation of investment and so on. But how do you do that when everything changes daily?
Without benchmarking and finding out what your peers are doing you could be missing out on critical information to keep your business afloat and get prepared for the future.
That’s why Programmatic Pioneers has gone digital this July. Join this virtual event to find out how online consumption habits are changing and how advertisers are adapting their digital activities to better attract and convert customers.
Sign up for free to find out how you can:
Adapt your advertising strategy to the Covid-19 landscape - get practical insights from the world’s leading brands, agencies and publishers
Accelerate your programmatic maturity - discover how the latest data and technology innovations are being leveraged
Benchmark against peers and have your pressing questions answered - hear from 15 leading programmatic speakers and take part in live polling and Q&A after each session
How Air Asia is increasing their programmatic footprint to gain more control of their media performance across markets whilst cutting costs to respond to current Covid-19 constraints
A step-by-step guide to in-house success in a COVID-19 era: How to better determine what to outsource and which new technologies to implement to fulfil your programmatic objectives?
Defining the formula for innovation success amidst COVID-19 disruptions: How to upgrade your digital infrastructure and make it more agile and scalable to best respond to constantly shifting market dynamics
Amid the global pandemic disruptions how advertisers and publishers can better collaborate to ensure a fair value exchange on inventory to bring greater control, efficiency and success to the entire ecosystem
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