Digital consumption has been completely upended in 2020. Due to both the economic and political climate, brands are looking for complete transparency with their ad placements, while also adhering to a tight budget (at least for now). Visibility has become even more of a necessity as agencies look to build trust in a field that is growing, albeit slightly stumped by future uncertainties.
At the Programmatic Pioneers Virtual Summit, attendees will hear from leading agencies, brands and publishers on how to building campaign transparency through metrics and innovation. Through easily accessible presentations, group panels, interviews and Q&A’s, you will learn the strategies you need to turn challenges into opportunities during a time of crisis.
New Insights, Instant Takeaways
A Head Start Against Your Competition
Insider secrets, first-hand examples and intel await as our speakers talk about what programmatic advertising looks like in the age of Covid-19.
Trusted Content For The Industry, By The Industry
We've brought the digital marketing community together for over 20 years with our flagship brand eTail. Marketing executives trust us to deliver well-researched programs.
Interact Live – Just Like At A Programmatic Pioneers Event
Live chat, virtual Q&A, and more encourage involvement (almost like our conferences). Ask questions, jot down notes, and get ready to implement takeaways.
The industry has a problem that is ready to leave – seeing exactly where the money you’ve invested in advertising is being implemented. This session explores how agencies and publishers can show buyers exactly where their money is going – whether that’s strategy, planning, media, or beyond.
Marrying Data and Creative to Develop Awe-Inspiring
The beauty of programmatic creative is its ability to produce astonishing, hyper-relevant ads that tap into the imagination and motivations of the particular person you want in your customer base. Rather than one generalized creative, we can tell different, specific.
During these “breakout room” roundtables led by industry thought leaders, join your retail peers to discuss today’s most pressing topics, from personalization to video to ad spend. Select one of four topics and walk away with new tools and strategies to apply at your organization.
No matter your size or focus, Programmatic Pioneers is designed for those that are looking to innovate their digital display strategy. Our unique community is the perfect balance of quality and quantity.
Participating in a virtual summit is easy. Once you and your team register, each of you will receive a link to access the presentations. You can also add the event to your Outlook or other calendar as a reminder. You do not need to download or install any software to participate. All you need is Internet access. The sessions will be recorded, and will be available for a limited time afterwards. It’s going to be a great event!
This event is exclusively for practicing programmatic executives. Solution providers to these organizations and others will not be allowed to attend. Please register with your full company name and your corporate email address or you risk not gaining admittance. WBR reserves the right to not admit registrants based on company type.
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