Brand-Building Display powered by First Party Data, with The Guardian

Programmatic Pioneers Webinar

March 18, 2021 | 3pm-4pm GMT

Why should you join this webinar?

Right now, half of the internet is missing when running brand campaigns, due to legislation and actions from browsers to protect people’s identity and privacy. While this is a positive step to protect consumers, digital advertisers are facing an increasingly anonymous web. To effectively and compliantly reach engaged audiences, when the use of third party data in advertising comes to an end, brands will need to act now.

Sign Up Today and Discover:

    • About the opportunity that lies in harnessing first party data in a privacy safe environment.
    • How to drive awareness, preference and purchase/action intent for your brand.
    • The results of ad campaigns running through The Guardian’s new first party solution for advertisers.

Speakers

Russell Foxley
Data Innovation Specialist
The Guardian

Morika Georgieva
Customer Success Lead EMEA
Permutive

In Partnership With: