Fernanda Cruz

Director of Product Marketing Sun Basket

August 19, 2020 | Day 2

12:50 PM The Age of Subscription Models: Strategies for Success

As consumers increasingly embrace the diversity and convenience afforded by home delivery of foods and beverages, companies are rising to meet their demands in new and novel ways. This session takes a look at the nature of food and beverage subscription models, their approaches to customer engagement, and the secrets of their success.

Rohan Panjiar, Director - Performance Marketing, Partnerships & Business Insights, Winc Wines | Fernanda Cruz, Director of Product Marketing, Sun Basket