Rachel Tipograph

Founder & CEO MikMak

August 18, 2020 | Day 1

2:55 PM How to Go-To-Market eCommerce First: A Grocery Playbook

Grocery eCommerce accelerated 627% overnight during COVID-19 and with it came major challenges for Grocery brands. These challenges included learning how to understand the influx of new consumers shopping online, how to market effectively to them, and how to protect their market share against competitors. MikMak can help. 

Join Rachel Tipograph, CEO & Founder of MikMak, to learn the eCommerce playbook for grocery brands to win in this transformational eCommerce landscape. You’ll find out:

  • How to use audience data to better target your consumers
  • How to align your consumers' online shopping experience with your inventory 
  • How to leverage eCommerce best practices for selling at third-party retailers such as Amazon, Walmart and Instacart