Steve Katz
VP US Sales Partnerize & PepperjamSteve leads sales for North America at both Partnerize and Pepperjam, which was acquired by Partnerize in 2020. He has founded a successful startup, and been an integral contributor to numerous venture backed startups leading to four acquisitions. He has a 20+ year track record of delivering impactful results. Previously, Steve launched sales efforts at Optimove in 2017, and built out a National Sales team and strategy. Before Optimove, Steve developed the sales strategy at Brooks Bell, and at 500Friends as the founding Head of Sales. There, he drove growth through multiple funding rounds leading to their acquisition by Merkle. As SVP of US Sales at Accertify, Steve led Strategic Partnerships and Sales, and was a key contributor to the $150MM acquisition by American Express.
Day One – August 24, 2020: Meeting Customer Needs Amidst Recession And Pandemic
12:00 PM PRE-EVENT ROUNDTABLE: Using Partnerships to Hedge Against Rising Media Costs
Rising costs in paid search, social, and other digital channels, are making it increasingly challenging to drive customer acquisition and retention without also increasing costs. Companies need more efficient means to reach and acquire, especially as COVID-19 challenges marketing budgets. Join us as we discuss how pay-for-performance partnerships including affiliate, influencer, content partnerships and brand alliances are helping leading other retail brands achieve profitable growth and diversify their sales channels
